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A Short Course in Persuasion

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A Short Course in Persuasion

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"Human beings are automatically, unavoidably influenced, in definite and predictable ways, by the actions of those around us," says Dr. Robert Cialdini, author of the best-selling book, "Influence, the Psychology of Persuasion."

What do you need to know about persuasion?

Here are resources from Dr. Cialdini that might be helpful in life and business.

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Russ Bredholt, Jr. 

Serving business and nonprofits since 1980